Television commercials (which ranks #1) reaches 80% of all Pakistani. Billboards send people subliminal messages. With this in mind, it is possible for someone to think they viewed a commercial on television when they really viewed a billboard advertisement!

The average person must see a television commercial at least seven times before they actually remember viewing the commercial. Now think about the expenses.

More people can view one particular billboard than the super-bowl! (The billboard must be located in a high traffic area like most Interstate billboards.

Billboards are viewed 24 hours a day, 7 days a week by billions of different people.

Outdoor Advertising costs 80% less than television advertising, 60% less than newspaper ads, and 50% less than radio advertisements.

The number of traveling and household vehicles has risen six times faster than the population rate.